A forum moderator noticed that Google Alerts can indeed be very old. According to him, it is perhaps using a different version of the database or perhaps the algorithm that produces the alerts works in a different way from the search algorithms.
http://www.cre8asiteforums.com/forums/index.php?showtopic=72314
An SEO Monopoly can be compared to fishing. A traditional SEO campaign is equivalent to throwing one bait in the water and an SEO Monopoly campaign is more like throwing 10 baits, all in different locations.
